Retailers and designers have sent me their spring collections and as I scroll through the fabrics, patterns, textures and colours that will dominate 2016 I’m reminded of something I heard at an interiors event a while back. The event, hosted by Tassimo, had this speaker called John-Henry Boyle who is the creative director at an Irish interior design company called ’21 Spaces’. Something he said stayed with me and I even tweeted it at the time:
‘Throw-away disposable interiors are a thing of the past as we move toward an appreciation for quality and longevity’.
This statement that John made is reflected ever so subtly in the 2016 collections. There’s this slight shift in interiors marketing toward pushing the durability of items. It’s interesting that this is starting to creep up now, as Ireland starts to spend big money again. The January sales have so far been record-breaking for retailers across the board. Irish people have money again and they want to spend it, but because they were stung by the recession, this time they want to spend it wisely. This time round people are willing to spend a bit more to get a product that lasts.
We’ll still always have a soft spot for cheap, disposable material indulgences, but as consumers we’re starting to regain a new appreciation for quality. Ireland is becoming a big spender again, but with a little more wisdom this time.
Roll on 2016! Happy new year.